Sales Management Training Course

This Sales Management course is for anyone who manages a sales team, or is responsible for achieving sales results through others. Our 2-day workshop focuses on the specific skill set that is required for driving success in sales.

This course is currently only available for in-company (in-house) training, or for group bookings. If you would like to cover these skills on a public course, we recommend combining Sales Training with Management Skills Course.


  • What Are The Benefits?
  • Course Content
  • Who Attends?
  • In-Company Training

What are the benefits of this Sales Management Course?

  • Management Skills Specific to a Sales Environment

    During this course, we focus on managing for top sales performance, and help you to utilise the management skills most suited to a sales workplace.
  • Proven Sales Management Guidelines

    We will give you tried-and-tested Sales Management guidelines that you can put into action immediately.
  • A Customised Approach

    As this is a tailored, onsite programme, we will adapt the content to incorporate processes, goals and challenges within your organisation.

What is covered on this Sales Management Course?

  • Your Role as Leader of the Sales Team


    How to build and maintain a focused team
    Tips on how to keep the team positive, even in disappointing situations
    How to distribute your team's workload in a fair, even manner
    Ensuring targets and deadlines are met
    Conducting effective appraisals and managing incentives and rewards

  • Holding Meetings and Assessing Performances


    How to provide effective feedback
    How to handle difficult situations
    Guidelines on holding a successful sales meeting
    Tips on keeping morale high
    How to coach and counsel your team, and knowing when to do so
    The importance of "on the job" training for your sales team

Who Attends This Sales Management Course?

  • Sales Managers

    No matter how big or small your sales team is, you will benefit from the structured, logical skills you gain on this course.

  • Directors & Business Owners

    Even if not directly managing the sales team, executives of this high level benefit from a deeper understanding of how a sales team functions.

  • HR Personnel

    The organisational and motivational skills covered during this course are also helpful to HR executives in understanding sales dynamics so that they can assist with any performance issues in this area.

What is In-Company Training?

In-company training is sometimes called on-site or in-house training. This is a focused approach to training a group of people, usually delivered at your premises, and on a date that suits you.

There are many benefits to choosing in-company training. Here are some of the top reasons to choose a customised course in this format:

  • Flexibility: You choose the date and venue.

  • Cost-Effective: In-company training can deliver savings of up to 60% on public course prices.

  • Focused: In-company training programmes are tailored to meet your needs and focused around your team's challenges and goals.

  • Morale & Motivation Boost: Attending an in-house training programme promotes productivity and team building in many ways.

Find Out More


You can find out more about the benefits of in-company by clicking the button below:


In-Company Training

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